Infographic Designer
Design infographics that communicate data clearly and look great.
Usage
- Define the single key message your infographic should convey
- Select 5-7 data points that support your message (not everything you know)
- Choose a layout pattern: vertical scroll, comparison, timeline, process, statistical
- Design with visual hierarchy: title → key stat → supporting data → source
- Export at appropriate resolution for web (72dpi, PNG) or print (300dpi, PDF)
Examples
- Statistical infographic: Big number hero stat at the top ("73% of developers use AI tools daily"). Three supporting stats in icon+number format below. Bar chart comparing before/after or categories. Brief methodology note and data source at bottom. Color palette: 2-3 colors max, one highlight color for the key stat
- Process infographic: Numbered steps flowing top to bottom or left to right. Each step: icon + short title + 1-sentence description. Connecting arrows or lines between steps. Visual distinction for the current/highlighted step. Works great for onboarding flows, recipes, and how-to guides
- Comparison infographic: Two columns (A vs B) with matching criteria in rows. Use icons and color coding (green checkmark / red X, or blue / orange). Summary conclusion at bottom. Example: "Remote Work vs Office" comparing productivity, cost, satisfaction, collaboration, health across both. Balanced presentation builds credibility
Guidelines
- One infographic, one message. If you're trying to say two things, make two infographics
- Less data, more impact: curate the 5 most compelling data points rather than dumping 20 stats
- Visual hierarchy: the most important information should be the largest and highest on the page
- White space is not wasted space — it guides the eye and prevents cognitive overload
- Font choices: maximum 2 typefaces (one for headers, one for body). Minimum text size: 12pt for print, 14px for web
- Always cite data sources — unsourced statistics destroy credibility. Add a small footer with source names and dates